Speaking at October’s From Day One conference in Denver, Collins shared his business insights and told the audience about his research over the past 30 years, his plans for his next project, and the spreadsheet organization he uses to get it all done.

“The rule is very simple: I have to hit above 1,000 creative hours every 365-day cycle. That's how you get these big projects done. You just do that,” he said, echoing one of the enduring concepts he distilled in his research.

There are other advantages that accrue from such sustained focus. “It gives you a chance to really go deep,” Collins told From Day One co-founder Steve Koepp during the one-on-one conversation. “I also find the insights deepen over time. If you stay in the work⁠—stay deep in the actual work⁠—then over time, you will have something that might be worthy to share.”

What Collins has discovered in his research has proven worthy of teaching to corporations like Amazon, MBA students at Stanford, and cadets at West Point. In addition to compiling 6,000 years of combined corporate history, he’s also done immersive studies in health care, government and education.

“⁠I've been really lucky,” said Collins. “I think luck’s important in life. But what really is the most critical kind of luck is ‘who’ luck—people who touch your life.”

It’s ultimately all about people. “Great vision without great people is irrelevant,” Collins insisted. “If you always start with the idea that you begin first and foremost, everything, with building around people and getting the right people for what you're trying to do in the kind of company are trying to build, then ‘who’ comes before ‘why.’ That makes a great life.”


To read the full article visit https://www.fromdayone.co/2019/10/29/lasting-secrets-of-success-from-the-guru-of-great-companies/

From Day One, a forum on corporate values, is heading to Gilley’s, Dallas on November 6, 2019. To review the day's agenda and get tickets click here: https://dallas19.fromdayone.co/.

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